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AVID Ratings and Professional Builder Magazine Recognize Meridian Homes as a 2007 AVID Award Finalist

AVID RATINGS AND

PROFESSIONAL BUILDER MAGAZINE RECOGNIZE MERIDIAN HOMES AS A 2007 AVID AWARD FINALIST FOR BEST HOMEBUILDING EXPERIENCE IN ATLANTA MARKET

Madison, WI – Released October 5

Now in its fifth year, The AVID Awards presented by

“Delighting customers is key to gaining referrals, and Meridian demonstrates how successful a builder can be by going above merely satifying customers to the world of delight,” adds Paul Cardis, CEO of AVID Ratings.

Meridian Homes’ top areas in customer experience are:

• The contracted/projected close date

• Homebuyers’ willingness to recommend the builder to a friend

• The cleanliness of the home for review

• Homebuyers’ overall satisfaction

• The home was built to expectations

The winners and finalists of the 2007 AVID Awards presented by

AVID Ratings is a full-service customer loyalty management firm, providing enterprise customer loyalty research, organizational consulting, and proprietary solutions to the home building industry.

Surveying over 500 homebuilding companies throughout the United States and Canada, AVID Ratings maintains the largest homebuyer satisfaction database in the industry. AVID Ratings assesses homebuyers’ experience and then provides focused business solutions and training programs to improve referrals, margins, and long-term customer loyalty. In addition, AVID Ratings provides proprietary solutions and training at its AVID Leadership Conferences. For more information, visit www.avidratings.com.

Contact: Kristin Skoug, Marketing Manager, AVID Ratings, 608-824-2554 or

th, 2007 AVID Ratings™ Co. and Professional Builder magazine have announced the winners and finalists of the AVID Awards™ for best customer experience in the home building industry. Meridian Homes, with headquarters in Loganville, Ga., has been recognized as a finalist in the Atlanta market.Professional Builder are the leading industrysponsored awards honoring the best builders in the United States for delighting homeowners. In 2007, AVID Ratings surveyed 65,000 homebuyers in the Atlanta area to determine the top builders in that market. Meridian Homes was named one of three finalists for the top award out of 31 builders in the Atlanta market. According to survey respondents, 91.3 percent of Meridian Homes’ homebuyers are willing to recommend the builder to family and friends.Professional Builder will be published in the November 2007 issue of Professional Builder magazine. AVID Awards presented by Professional Builder include the AVID Diamond Award, which recognizes the No. 1 builder in the United States; the AVID Award for builders with more than 500 closings, the AVID Award for builders with 100-499 closings, and the AVID Award for top builders in local markets.

kristin.skoug@avidratings.com